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Marketing Your Small Business

Credits: 3
Course Number: 10-145-187

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Course Description

10-145-187 MARKETING YOUR SMALL BUSINESS ...implement and evaluate a marketing plan for their small business. Students will develop a marketing plan for a selected small business. Components of the plan include market research, customer focus, quality, pricing, and advertising. (Co-requisite 10-145-185 Organizing Your Small Business)

Course Typically Offered

  • Summer
  • Fall
  • Spring

Most NWTC classes are offered in 8-week sessions. Learn more about how our class schedule can help you succeed.

How can I use this course to achieve my career goals?

This course is associated with the following programs:

What will I learn?

  1. Explain the meaning of marketing and its importance you all organizations.
  2. Develop a marketing plan for small business.
  3. Examine the marketing research function.
  4. Analyze the core elements of relationship marketing.
  5. Analyze promotional strategies for your small business.
  6. Analyze uses for technology in marketing functions.

Class Details

Class Number:
82105
Delivery:
Blended - Less than 50% Online
Term:
Fall 2024
Session:
8W2
Instructors:
Gerald Lintz
Date Range:
-
Estimated Cost:
$496.55 *

Class Notes

  • This class is taught through a combination of in-person and online instruction. Students will attend live portions of the class at the dates, times, and location specified. The remaining instruction will be accessed anywhere using internet. For more information regarding this delivery and how to access your class, see www.nwtc.edu/blendedfaq.

Meeting Times

Dates Day(s) / Time Location(s)
10/24/24 - 12/20/24 Anytime
Anytime
Online
10/24/24 - 12/19/24 Th
5:30 PM - 8:20 PM
Green Bay Campus Room BT315

* Cost displayed is an estimate and may be discounted if attendees are residents of Northeast Wisconsin Back to cost