As part of our commitment to supporting small business and entrepreneurial growth in the region, the Small Business Initiative at NWTC offers workshops, one-on-one coaching, round tables, networking events and more. We work with growth-minded small and micro business owners and entrepreneurs who want to achieve peak performance and sustainable growth. 

Pathway to Creativepreneurship was designed specifically for the right-brain, free-spirited, talent-driven artisans and creative entrepreneurs who want to turn their passion into a profitable business venture. If you have been wanting to turn your side-hustle into a full-time gig, then this Creativepreneur Masterclass is just what you need to turn your craft into cash!
Developed to serve as a gateway for creative entrepreneurs to develop a business mindset, participants will map out the building blocks for business success, participants will discover how to craft a foundation that will lead to a profitable business. Fee includes program materials, snacks and beverages.


  • Craft your mission, vision and value statements that are reflective of your “Why.”
  • Discover business opportunities and develop your value proposition in the marketplace.
  • Identify key tools and resources to help you launch or grow a successful creative business.
  • Learn from current “creativepreneurs” who will share their story and provide useful insight.
  • Put it all together in a One-Page Business Plan.

Artisan Center - Green Bay, WI
Tuesday Feb 5th   5:30 - 8:30pm
Tuesday Feb 12th 5:30 - 8:30pm
Tuesday Feb 19th 5:30 - 8:30pm
Tuesday Feb 26th 5:30 - 8:30pm
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NWTC Innovative Learning Center - Sister Bay
Wednesday Mar 20th 5:00 - 8:00pm
Wednesday Mar 27th 5:00 - 8:00pm
Wednesday Apr 3rd   5:00 - 8:00pm
Wednesday Apr 10th 5:00 - 8:00pm
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NWTC Regional Learning Center - Aurora/Woodland Center
Thursday Apr 11th  9:00 - 12:00pm
Thursday Apr 18th  9:00 - 12:00pm
Thursday Apr 25th  9:00 - 12:00pm
Thursday May 2nd  9:00 - 12:00pm
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Start Right Intro to Entrepreneurship - $12

Build the business of your future from idea…to launch…to sustainability!

Do you have an idea for a business? Do you need a business plan and not sure where to begin? Are you lacking direction in an existing small business?

Attend Start Right the First Time: Intro to Entrepreneurship to find answers to your questions and discover how to get connected to the people and resources that can help you succeed. Whether you want to start a business or currently operate a part-time, home-based business, micro business or small business and want to take it to the next level, you will benefit from this information-packed session that will help your launch, grow and thrive. Learn about the resources available in your community and why a business plan is essential to success. - $12

Classes are scheduled for:
January 8         5:30 - 7:30pm       Green Bay
January 17       5:30 - 7:30pm       Sturgeon Bay
January 24       5:30 - 7:30pm       Marinette
January 29       5:30 - 7:30pm       Sister Bay
January 30       5:30 - 7:30pm       Oconto Falls
January 31       3:30 - 5:30pm       Aurora/Woodland Center

** Click on the location to register

Snacks and refreshments will be provided!

Pop-Up Shop - $79

Have you been curious about the pop-up shop phenomenon and whether it is an option for your entreprenurial venture?  Because they are fast, inexpensive and temporary, pop-up shops have become a great way to get rid of old inventory, test a new market and/or vet a new business idea. Whatever your goal is, no doubt making local and buying local are great grassroot ways to grow the economy!

During this 3 hour workshop, you will learn the key steps needed to launch a pop-up shop which include:
  • Plan for pop-up success
  • Identifying a location
  • Building your team
  • Marketing your pop-up
  • Running and managing your pop-up
Classes are scheduled for:
April 23              5:00 - 8:00pm        Sister Bay
May 2                1:00 - 4:00pm         Aurora

** Click on the location to register

Marketing Strategies for Small Business Owners - $99

As a small business owner, you have a million things on your mind. You get tied up in a multi-tasking tornado on a daily basis. Marketing tends to get lost in that tornado, am I right? Do you want to better understand your customer? Do you want to sell more products? Do you want to expand your business or product offerings? If you answered yes to any of these questions, Small Business Marketing Strategies will help you build a solid marketing foundation in a few hours!
Topics to be covered include:
  • Understand your unique brand and leveraging the marketplace
  • Discover your 'marketing mindset' to develop and carry your marketing initiatives
  • The importance of storytelling and your business success
  • Review and discover useful marketing avenues to promote your product and business
  • Walk through the steps to write an effective marketing plan
Workshop participants will leave this series with a better understanding of the importance of marketing strategies to implement, storytelling and content creation tools, online and local marketing resources to reference for advice and a yearly marketing plan. $89 

March 12, 2019                5:00-9:00pm          Green Bay
April 8, 2019                     5:00-9:00pm          Shawano
April 24, 2019                   4:30-8:30pm          Sister Bay
April 30, 2019                   5:00-9:00pm          Marinette
May 9, 2019                     12:30-4:30pm          Aurora/Woodland Ctr.

** Click on the location to register

Introduction to Quickbooks for Small Business Owners - $79.00
In this two-part, hands-on workshop, current and aspiring business owners and professionals will become familiar with QuickBooks Online and learn about how to set up, record and reconcile their books.  Discover how to use QuickBooks to improve your business, while also learning how to identify and avoid common mistakes.
Classes are scheduled for:

February 19 & 21, 2019     9:00am - 12:00pm     Green Bay

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An Intro to WordPress Websites for Small Business - $79
Do you want to save money by doing your own web design and site maintenance? Have you started a WordPress website, but want it to look more professional? You don’t have to be a technical genius! Learn to create WordPress posts and pages with its what-you-see-is-what-you-get editor. Automatically publish your blogs to social media with easy to use plugins. Discover how to use dynamic images for greater engagement and make wise design decisions for your website. Terra will overcome web publishing misconceptions, demonstrate best practices, and share her favorite WordPress secrets for small business.*Requirements: Familiarity with web browsers, email, and the Internet. *This session is highly applicable, customized, and will leave time to answer individual questions about attendees’ websites.
Classes are scheduled for:

April 4, 2019     9:00am - 12:00pm     Green Bay
April 18, 2019   9:00am - 12:00pm     Shawano

** Click on the location to register

Store, Sync, and Share Business Docs with Google Drive - $79
If you’re new to cloud sharing or are wondering if software or online document options are the right choice, this class is for you! With Google Drive you can store, sync, and share files with ease. Find out how Google Drive keeps all your work in one place and allows access from multiple devices. We’ll discover Google Docs, Sheets, Slides, and Forms. Find out how to best organize your work, work online, and collaborate.
*Requirements: A google email account is required for this class.

Classes are scheduled for:

May 9, 2019     9:00am - 12:00pm    Green Bay

** Click on the location to register