Global Marketing
Credits: 3
Course Number: 10-104-148
Course Description
10-104-148 GLOBAL MARKETING ...tools necessary for the student to understand the risks, rewards, and the technical aspects of doing business in a global environment.
Course Typically Offered
Most NWTC classes are offered in 8-week sessions. Learn more about how our class schedule can help you succeed.
What will I learn?
- Apply the principles of marketing to a firm.
- Define a target audience(s).
- Evaluate the external marketing environment.
- Utilize research to identify global business opportunities.
- Demonstrate foreign market selection techniques.
- Develop a global marketing plan for a firm.
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