Course Description
10-135-115 ONLINE SEARCH STRATEGIES ...understanding of how search engines relate to the success of a website or web-based business by investigating the primary search engines and the tactics that can be used to increase visibility within search engines.
Course Typically Offered
Most NWTC classes are offered in 8-week sessions. Learn more about how our class schedule can help you succeed.
Credit for Prior Learning
What will I learn?
- Identify why search marketing is important.
- Analyze how users use Search Engines.
- Examine how search engines work.
- Evaluate the business value of search.
- Evaluate a website’s search marketing success.
- Define a website’s search marketing strategy.
- Choose appropriate target keywords and segments.
- List content in search engine directories.
- Optimize content to improve search marketing.
Class list
0 classes found
No classes available
Registration is not currently available for this course. Learn more about registration dates and how to register.
Return to search