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Marketing Principles

Credits: 3
Course Number: 10-104-110

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Course Description

10-104-110 MARKETING PRINCIPLES ...explore the marketing environment, consumer behavior, and market segmentation and position strategies. Learn the marketing mix and create product, distribution, pricing, and promotion plans.

Course Typically Offered

  • Fall
  • Spring

Most NWTC classes are offered in 8-week sessions. Learn more about how our class schedule can help you succeed.

Credit for Prior Learning

How can I use this course to achieve my career goals?

What will I learn?

  1. Summarize marketing principles essential as background to the study of marketing
  2. Analyze the marketing environment
  3. Analyze the consumer decision making process
  4. Develop market segments
  5. Develop product strategies for effective marketing
  6. Develop distribution (place) strategies for effective marketing
  7. Develop pricing strategies for effective marketing
  8. Develop promotional strategies for effective marketing
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6 classes found

Class Number: 51357

Location:
Virtual Campus
Date:
-
Delivery:
Online
Term:
Summer 2024
Online
6/6/2024 - 8/2/2024
$592.90

Class Number: 23398

Location:
Marinette Campus
Date:
-
Delivery:
Blended - Less than 50% Online
Term:
Spring 2024
Session:
8W2
Online
3/25/2024 - 5/14/2024
Marinette Campus Room BT103
3/25/2024 - 5/13/2024
M — 8:30 AM - 11:20 AM
$587.15

Class Number: 23399

Location:
Virtual Campus
Date:
-
Delivery:
Online Live
Term:
Spring 2024
Session:
8W2
Online
3/25/2024 - 5/14/2024
Web Conference
3/25/2024 - 5/13/2024
M — 8:30 AM - 11:20 AM
$587.15

Class Number: 22104

Location:
Virtual Campus
Date:
-
Delivery:
Online Live
Term:
Spring 2024
Session:
8W2
Online
3/21/2024 - 5/14/2024
Web Conference
3/21/2024 - 5/9/2024
Th — 5:30 PM - 8:20 PM
$587.15

Class Number: 22103

Location:
Green Bay Campus
Date:
-
Delivery:
Blended - Less than 50% Online
Term:
Spring 2024
Session:
8W2
Online
3/20/2024 - 5/14/2024
Green Bay Campus Room BT324
3/20/2024 - 5/8/2024
W — 12:30 PM - 3:20 PM
$587.15

Class Number: 22102

Location:
Virtual Campus
Date:
-
Delivery:
Online
Term:
Spring 2024
Session:
8W2
Online
3/20/2024 - 5/14/2024
$587.15