Course Description
10-104-110 MARKETING PRINCIPLES ...explore the marketing environment, consumer behavior, market segmentation and positioning strategies. Learn to think strategically about the marketing mix as you create product, distribution, pricing, and promotion plans. Develop critical thinking and problem-solving skills essential for adapting to dynamic market conditions. (Co-Requisite: 10-890-101, College 101)
Course Typically Offered
Most NWTC classes are offered in 8-week sessions. Learn more about how our class schedule can help you succeed.
Credit for Prior Learning
What will I learn?
- Summarize marketing principles essential as background to the study of marketing
- Analyze the marketing environment
- Analyze the consumer decision making process
- Develop market segments
- Develop product strategies for effective marketing
- Develop distribution (place) strategies for effective marketing
- Develop pricing strategies for effective marketing
- Develop promotional strategies for effective marketing
Class list
12 classes found
-
Class Number: MARKET 10104110-4 - Marketing Principles
-
Class Number: MARKET 10104110-5 - Marketing Principles
- Location:
- NWTC Green Bay
- Date:
- -
- Delivery:
- Blended-less than 50% online
- Term:
- 2027 Spring Session 2
Blended-less than 50% online-$519.00 -
Class Number: MARKET 10104110-3 - Marketing Principles
- Location:
- NWTC Green Bay
- Date:
- -
- Delivery:
- Blended-less than 50% online
- Term:
- 2027 Spring Session 1
Blended-less than 50% online-$519.00 -
Class Number: MARKET 10104110-2 - Marketing Principles
- Location:
- NWTC Green Bay
- Date:
- -
- Delivery:
- Blended-less than 50% online
- Term:
- 2027 Spring Session 1
Blended-less than 50% online-$519.00 -
Class Number: MARKET 10104110-1 - Marketing Principles
-
Class Number: MARKET 10104110-4 - Marketing Principles
-
Class Number: MARKET 10104110-5 - Marketing Principles
- Location:
- NWTC Green Bay
- Date:
- -
- Delivery:
- Blended-less than 50% online
- Term:
- 2026 Fall Session 2
Blended-less than 50% online-$519.00 -
Class Number: MARKET 10104110-9 - Marketing Principles
-
Class Number: MARKET 10104110-3 - Marketing Principles
- Location:
- NWTC Green Bay
- Date:
- -
- Delivery:
- Blended-less than 50% online
- Term:
- 2026 Fall Session 1
Blended-less than 50% online-$519.00 -
Class Number: MARKET 10104110-2 - Marketing Principles
- Location:
- NWTC Green Bay
- Date:
- -
- Delivery:
- Blended-less than 50% online
- Term:
- 2026 Fall Session 1
Blended-less than 50% online-$519.00 -
Class Number: MARKET 10104110-1 - Marketing Principles
-
Class Number: MARKET 10104110-8 - Marketing Principles