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Marketing Principles

Credits: 3
Course Number: 10-104-110

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Course Description

10-104-110 MARKETING PRINCIPLES ...explore the marketing environment, consumer behavior, and market segmentation and position strategies. Learn the marketing mix and create product, distribution, pricing, and promotion plans.

Course Typically Offered

  • Fall
  • Spring

Most NWTC classes are offered in 8-week sessions. Learn more about how our class schedule can help you succeed.

Credit for Prior Learning

How can I use this course to achieve my career goals?

What will I learn?

  1. Summarize marketing principles essential as background to the study of marketing
  2. Analyze the marketing environment
  3. Analyze the consumer decision making process
  4. Develop market segments
  5. Develop product strategies for effective marketing
  6. Develop distribution (place) strategies for effective marketing
  7. Develop pricing strategies for effective marketing
  8. Develop promotional strategies for effective marketing
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12 classes found

Class Number: 23049

Date:
-
Delivery:
Online Live
Term:
Spring 2025
Session:
8W2
Online
3/27/2025 - 5/20/2025
Web Conference
3/27/2025 - 5/15/2025
Th — 5:30 PM - 8:20 PM
$608.55

Class Number: 23047

Date:
-
Delivery:
Online
Term:
Spring 2025
Session:
8W2
Online
3/26/2025 - 5/20/2025
$608.55

Class Number: 23048

Date:
-
Delivery:
Blended - Less than 50% Online
Term:
Spring 2025
Session:
8W2
Online
3/26/2025 - 5/20/2025
Green Bay Campus Room BT324
3/26/2025 - 5/14/2025
W — 12:30 PM - 3:20 PM
$608.55

Class Number: 23046

Date:
-
Delivery:
Blended - Less than 50% Online
Term:
Spring 2025
Session:
8W1
Online
1/23/2025 - 3/17/2025
Green Bay Campus Room BT324
1/23/2025 - 3/13/2025
Th — 8:30 AM - 11:20 AM
$608.55

Class Number: 23044

Date:
-
Delivery:
Online
Term:
Spring 2025
Session:
8W1
Online
1/21/2025 - 3/17/2025
$608.55

Class Number: 23045

Date:
-
Delivery:
Blended - Less than 50% Online
Term:
Spring 2025
Session:
8W1
Online
1/21/2025 - 3/17/2025
Green Bay Campus Room BT324
1/21/2025 - 3/11/2025
Tu — 12:30 PM - 3:20 PM
$608.55

Class Number: 83003

Date:
-
Delivery:
Online Live
Term:
Fall 2024
Session:
8W2
Online
10/24/2024 - 12/20/2024
Web Conference
10/24/2024 - 12/19/2024
Th — 5:30 PM - 8:20 PM
$608.55

Class Number: 83001

Date:
-
Delivery:
Online
Term:
Fall 2024
Session:
8W2
Online
10/23/2024 - 12/20/2024
$608.55

Class Number: 83002

Date:
-
Delivery:
Blended - Less than 50% Online
Term:
Fall 2024
Session:
8W2
Online
10/23/2024 - 12/20/2024
Green Bay Campus Room BT324
10/23/2024 - 12/18/2024
W — 12:30 PM - 3:20 PM
$608.55

Class Number: 83000

Date:
-
Delivery:
Blended - Less than 50% Online
Term:
Fall 2024
Session:
8W1
Online
8/22/2024 - 10/14/2024
Green Bay Campus Room BT227
8/22/2024 - 10/10/2024
Th — 8:30 AM - 11:20 AM
$608.55

Class Number: 82999

Date:
-
Delivery:
Blended - Less than 50% Online
Term:
Fall 2024
Session:
8W1
Online
8/20/2024 - 10/14/2024
Green Bay Campus Room BT324
8/20/2024 - 10/8/2024
Tu — 12:30 PM - 3:20 PM
$608.55

Class Number: 82998

Date:
-
Delivery:
Online
Term:
Fall 2024
Session:
8W1
Online
8/19/2024 - 10/14/2024
$608.55
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