
Digital Marketing
Course Number: 10104172
Credits: 3.00
Course Description
10-104-172 DIGITAL MARKETING ...an introduction into online marketing content management. From content creation and scheduling to current and trending digital tools, prepare for a world that is growing and changing every day. Create the foundation for a digital strategy that utilizes key concepts.
Course Typically Offered
Length of Course
Course Competencies
- Summarize the importance of "getting found" on the internet
- Develop effective search engine marketing strategies
- Evaluate content management systems
- Develop an effective content marketing plan
- Construct a website
- Create an effective blog strategy
- Create an internet presence strategy for an organization