Social Media Marketing
Credits: 3
Course Number: 10-104-119
Course Description
10-104-119 SOCIAL MEDIA MARKETING ...explore the current state of social media and provide perspective on trends moving forward. Learn about the opportunities social media provides, what interactions mean for a business, and how communication has changed. A strategic plan will be developed to understand the needs of a social media marketing campaign through research, discovery, and thoughtful content creation.
Course Typically Offered
Most NWTC classes are offered in 8-week sessions. Learn more about how our class schedule can help you succeed.
Credit for Prior Learning
How can I use this course to achieve my career goals?
This course is associated with the following programs:
What will I learn?
- Summarize the importance of embracing and utilizing social media as a marketing tool.
- Develop goals to determine social media strategy.
- Identify target audiences that can be reached via social media sites/apps.
- Apply rules of engagement to social media messaging.
- Explore current content-publishing options online.
- Explain the current state of marketing opportunities on social media sites/apps.
- Explore the usage and roles of tools that supplement social media marketing.
- Explain how social media campaigns are monitored and measured.
- Determine how marketers can take advantage of mobile marketing.
- Construct a social media marketing plan.
Class Details
- Class Number:
- 51358
- Delivery:
- Online
- Term:
- Summer 2024
- Instructors:
- Bradley Zima
- Date Range:
- -
Estimated Cost:
$592.55
*
Class Notes
This is an Online class that can be accessed anywhere using internet. For more information regarding this delivery and how to access your class, see www.nwtc.edu/onlinefaq.
Meeting Times
| Dates | Day(s) / Time | Location(s) |
|---|---|---|
| 06/06/24 - 08/02/24 |
Anytime
Anytime |
Online
|
* Cost displayed is an estimate and may be discounted if attendees are residents of Northeast Wisconsin Back to cost