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Marketing Principles

Class Number: MARKET 10104110-26 - Marketing Principles
Offering Status: Open
Academic Level: Post_Secondary
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Course Description

10-104-110 MARKETING PRINCIPLES ...explore the marketing environment, consumer behavior, and market segmentation and position strategies. Learn the marketing mix and create product, distribution, pricing, and promotion plans.

Course Typically Offered

  • Summer
  • Fall
  • Spring

Most NWTC classes are offered in 8-week sessions. Learn more about how our class schedule can help you succeed.

Credit for Prior Learning

What will I learn?

  1. Summarize marketing principles essential as background to the study of marketing
  2. Analyze the marketing environment
  3. Analyze the consumer decision making process
  4. Develop market segments
  5. Develop product strategies for effective marketing
  6. Develop distribution (place) strategies for effective marketing
  7. Develop pricing strategies for effective marketing
  8. Develop promotional strategies for effective marketing

Class Details

Class Number:
MARKET 10104110-26 - Marketing Principles
Date:
-
Delivery:
In-Person
Term:
2026 Spring

* Cost displayed is based on in-state residency. Back to cost