As part of our commitment to supporting small business and entrepreneurial growth in the region, the Small Business Initiative at NWTC offers workshops, one-on-one coaching, roundtables (Velocity Groups), networking events and more. We work with growth-minded small and microbusiness owners who want to achieve peak performance and sustainable growth. 

Marketing Strategies for Growing a Small Business

The difference between success and failure is often linked to the effectiveness of a business's marketing plan. In this fast-paced, hands on workshop, you dive into the critical building blocks for creating your brand and the messaging that will resonate with your target market.  Explore the demographics of your customers and the social media platforms and tactics that will help you cut through the clutter.  Learn to get noticed by those who matter the most and increase your sales and profits. $89 

Stay tuned for new dates!

Facebook for Business

For some businesses, a Facebook page is replacing the need and cost of a Website. In this hands on workshop, we not only discuss the pros and cons of each, you actually BUILD your business Facebook page.  Our instructor walks you through step by step in building your page, and you receive feedback from other attendees as well – it's like having your own customer focus group.  In addition to building the Facebook page, you also learn how to promote the page, earn likes and create Facebook ads. $69

Sturgeon Bay Campus
April 7th    1pm to 4pm    Click here to register!

Business Facebook Page Consult is available for businesses looking for help setting up their page. Meetings are set up individually with clients to provide accurate assistance. $75

Please call (920) 498-7124 -or- email for an appointment

One Page Business Plan

A traditional business plan can be complex and time-consuming. This innovative concept is a simple and effective way to focus on key metrics, align your strategic direction, profile your target market, and define value proposition to help achieve your business goals. Organize your thoughts and ideas into a workable single page plan to launch or grow a business. Meet individually with our business consult to write your business plan in as little as 3 hours. Plan includes a follow-up session to ensure a completed plan. $179

Schedule your invidual consultation today!

(920) 498-7124 or email

How to Read Your Financial Story

This workshop covers the basic financial reports and how to use and adapt them to help you make better business decisions. The month-end closing checklist helps ensure accuracy and completeness. Make sense of financial ratios and learn what to track from the financial reports. Instructed by Mary Guldan-Lindstrom CPA (owner of Focu$ CPA). $49
Visit her website

Green Bay:
May 10th    2pm to 4pm    Click here to register!

Human Resource Tools for Small Business

Is your small business growing? Is it time to hire your first part-time or full-time employee? Do you have questions on best practices, recruiting or learning some basic human resource tools? Join us for this information workshop and receive the following tools that you can easily apply to your growing business:

  • Employment applications
  • An offer letter to a potential employee
  • New hire checklists
  • Employee recognition and retention ideas
  • Termination letter wording
  • Termination checklists

Workshop host is Diane Biersteker, owner of Human Resource Consulting LLC in Green Bay. $69

Green Bay Campus:
May 18, 2017    9am to 11am    Click here to register!

Social Media Marketing for Small Business

Today there are numerous social media platforms and it can be overwhelming! How you decide which one is suitable to include in your small business marketing plan? In this workshop you will learn to leverage the power of social media for your business by learning the benefits of certain sociall media platforms and how it can add value to your marketing plan. $69

NWTC Shawano Campus:
March 30th    9am to Noon    Register Today!


Entrepreneurial Talents Strengths Finder

Gallup identified the top 10 talents of successful entrepreneurs and this online assessment, follow-up workshop and coaching identify your entrepreneurial talents and help create a strategy for tapping into your talents to grow your business. Whether you’re launching a business, growing your current business or seeking resources to help you be successful, this workshop will help you develop, discover and direct your entrepreneurial talents. $149 

Green Bay Campus:


Velocity Groups (Green Bay Campus):

Entrepreneurs and business owners face a variety of challenges on a daily basis. Participating in a peer-to-peer mastermind roundtable facilitated by a professional is a proven method for helping small business owners overcome challenges.  Round-tables are conducted in a trusting and highly confidential environment. This program is a must for business owners looking to achieve Peak Performance.

Velocity Group - Demonstration, Meet & Greet

Start Right the First Time (Free)

Whether you want to start a business or currently operate a part-time, home-based business, micro business or small business; this workshop will provide you with the information you need for your business to launch, grow and thrive. Learn about the resources available and why a business plan is essential to success. Also, learn from other successful, local entrepreneurs and business owners that share their experiences. Limited space available!

Green Bay, June 1st 2017
6pm to 9pm
Register Now

Shawano Campus, June 7th 2017
6pm to 9pm
Register Now


Business Owner Meetup Group

Are you ready to take your business or business idea to the next level? Looking for strategies to help you grow your business effectively and efficiently? The Small Business Initiative at NWTC has created a NEW Business Owners & Entrepreneurs Resource Meetup Group. We are dedicated to helping small businesses owners and entrepreneurs in Northeast Wisconsin. Monthly, quarterly, and annual events will be taking place throughout the year. Join Meetup to be included in these exclusive workshops:

Special Event Planning for your Small Business
April 12, 2017    8am to 10am    Register Now
Workshop Facilitator: Joey Reader, A-Mazing Events

Human Resource Tools for Small Business
April 26, 2017    3pm to 5pm    Register Now
Workshop Facilitator: Diane Biersteker, Human Resource Consulting LLC

Continuation Planning for Small Business
May 10, 2017    8am to 10am    Register Now
Workshop Facilitator: Joel Hermann, Thrivent Financial

One-on-One Coaching

Are you struggling with certain aspects of your business and not quite sure where to turn? Having a confidential, professional coach help you work through those issues is a proven and effective way to grow professionally. Help your business move to the next level by working with our confidential coaching program. Your first session is always complimentary!

Contact us today for your complimentary consultation!
Email -or- call (920) 498-7124

Earn an entrepreneurship credential