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'Marketing Made Lean' comes to Marinette, Algoma, Shawano

Wednesday September 10, 2014
Karen Widmar meets with an entrepreneur

​Small business owners can learn effective tactics to grow markets

Business owners in three communities can create a better plan for generating new business through a new series from Northeast Wisconsin Technical College.

Marketing Made Lean, offered by NWTC’s Entrepreneur Resource Center, is designed for micro and small businesses owners looking to get the most value for their marketing efforts.

In this four-part, 16-hour series, participants will learn how to gather customer insights and feedback to increase brand awareness. MML pairs marketing basics with the latest in tools, resources and professional insight to help business leaders produce better results more quickly.

Entrepreneur Resource Center logo

The sessions include:

  • Defining your Business Purpose and Reconnecting with your Vision
  • Positioning and Developing Marketing Channels
  • Customer Relationship Strategies
  • Marketing ROI, Strategic Plan and Implementation

The series will be offered in Marinette starting Sept. 16, in Algoma starting Sept. 22, and in Shawano beginning Oct. 2. For complete details, visit www.nwtc.edu/erc or call 920-498-7124.

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